Hello.
I am a graphic and product designer based in Hong Kong. The design approach to the work I create is very much simplistic but also inspired by daily life. I love what I do, and adore the creative process, it is addictive and can give never-ending possibilities. Be thrilled to hear from you regarding a design project.
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Designing has always been a favorite, and whether that's designing graphics, products or artworks for a specific project, I thoroughly enjoy doing so. I adore working with both traditional (pen, ink) but also to incorporate the technical digital side of things. I have a huge love for retro and vintage but also the modern design which I like to combine within the two areas. Collaborating on a project is a real treat, so if you have a project in mind, I'd love to hear from you.
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When not working alongside clients, I thoroughly enjoy getting to create and spend time on personal projects, whether that's a new project I am lifting off the ground or exhibiting new work.
What’s my approach?
Business Objectives
Once I better understand the business objective here, when I go into designing, I can avoid groundless revision cycles, move quickly into business perspective, and objectively see if the design aligns with the audience’s wants and goals that company is trying to achieve.
Thinking
First do discovery, to learn about the brand and what customers or users targeted on. The discovery is driving all the aesthetic decisions I made with a business objective in mind.
Action
Then follow up with design, to craft a design that communicates the brand ethos and connects with the targeted audience, within a reasonably paced timeline that fits into business development or marketing campaign.
Result
My goal is to provide you with assets that would yield results in a reasonable budget and timeframe that both of us can afford. And that is the result.